{"id":246,"date":"2016-12-06T08:11:18","date_gmt":"2016-12-06T08:11:18","guid":{"rendered":"http:\/\/www.stratitude.co.za\/blog\/?p=246"},"modified":"2016-12-06T08:11:18","modified_gmt":"2016-12-06T08:11:18","slug":"the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur","status":"publish","type":"post","link":"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/","title":{"rendered":"The Threaded Man business deal puts control of the company with young entrepreneur"},"content":{"rendered":"<p><strong>Siya Beyile, creative director of leading men\u2019s fashion and lifestyle portal, The Threaded Man, and Stratitude<\/strong>, majority shareholder of The Threaded Man, have just completed a deal whereby Beyile is now the sole owner.<\/p>\n<p><!--more--><\/p>\n<p><em>\u201cThis is a huge milestone deal for us,\u201d<\/em> <strong>says Sylvia Schutte<\/strong>,<strong> managing director at Stratitude.<\/strong> <em>\u201cSiya joined us in 2014 and together we took his concept of a fashion portal and developed a business plan and brand for The Threaded Man. We invested in the business because we saw synergy between Stratitude\u2019s digital marketing services and The Threaded Man as an online portal and social media business.\u201d\u00a0<\/em><\/p>\n<p>The agency has won several industry awards for its digital work on websites, intranets and social media.<\/p>\n<p><em>\u201cWe loved Siya\u2019s passion for this project. It was something he conceptualised whilst still in school and we knew that Stratitude had the business knowledge, marketing skills and digital expertise to take the project forward and build it into a fully operational business. As soon as we put the mix together, we saw we had a strong partnership. After creating the TTM brand, Siya loved it so much that he had it tattooed onto his arm, which was always a sign of his commitment and passion for the business,\u201d<\/em> continues Schutte.<\/p>\n<p>The portal has done exceptionally well, winning second place in the African Blogger Awards 2016 and recently taking home two New Generation Digital &amp; Social Media awards \u2013 a gold for Blogging Excellence and a bronze in the Social Wiz category.<\/p>\n<p><em>\u201cI had a dream and Stratitude took that dream and helped me turn it into a business,\u201d says Beyile.\u00a0 \u201cAfter three years of hard work, we believed there was a solid foundation for the business and we felt that it was now at a stage where I could take over the full mantle, beyond creative, and run the company.\u201d<\/em><\/p>\n<p>Stratitude\u2019s core business is not in fashion and as The Threaded Man has been built into a strong brand &#8211; and moving forward it can stand alone \u2013 which has provided a clear path for Stratitude to realise its investment and hand over the reins to Beyile.<\/p>\n<p><em>\u201cWith Siya\u2019s creative vision and entrepreneurial skills, we are confident that he will take the brand to its next level of growth,\u201d<\/em> concludes Schutte.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Siya Beyile, creative director of leading men\u2019s fashion and lifestyle portal, The Threaded Man, and Stratitude, majority shareholder of The Threaded Man, have just completed a deal whereby Beyile is now the &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/\"> <span class=\"screen-reader-text\">The Threaded Man business deal puts control of the company with young entrepreneur<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":247,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[6],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.5.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Stratitude | The Threaded Man business deal puts control of the company with young entrepreneur<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stratitude | The Threaded Man business deal puts control of the company with young entrepreneur\" \/>\n<meta property=\"og:description\" content=\"Siya Beyile, creative director of leading men\u2019s fashion and lifestyle portal, The Threaded Man, and Stratitude, majority shareholder of The Threaded Man, have just completed a deal whereby Beyile is now the &hellip; The Threaded Man business deal puts control of the company with young entrepreneur Read More &raquo;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/\" \/>\n<meta property=\"og:site_name\" content=\"Stratitude\" \/>\n<meta property=\"article:published_time\" content=\"2016-12-06T08:11:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.stratitude.co.za\/blog\/wp-content\/uploads\/2016\/12\/IMG_70721.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"3203\" \/>\n\t<meta property=\"og:image:height\" content=\"2221\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/#\/schema\/person\/8347bf8120e3f4c36278f2290ad36743\"},\"headline\":\"The Threaded Man business deal puts control of the company with young entrepreneur\",\"datePublished\":\"2016-12-06T08:11:18+00:00\",\"dateModified\":\"2016-12-06T08:11:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/\"},\"wordCount\":394,\"publisher\":{\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/#organization\"},\"articleSection\":[\"Public Relations\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/\",\"url\":\"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/\",\"name\":\"Stratitude | The Threaded Man business deal puts control of the company with young entrepreneur\",\"isPartOf\":{\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/#website\"},\"datePublished\":\"2016-12-06T08:11:18+00:00\",\"dateModified\":\"2016-12-06T08:11:18+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.stratitude.co.za\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Threaded Man business deal puts control of the company with young entrepreneur\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/#website\",\"url\":\"https:\/\/www.stratitude.co.za\/blog\/\",\"name\":\"Stratitude\",\"description\":\"Through the line, full service marketing agency.\",\"publisher\":{\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.stratitude.co.za\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/#organization\",\"name\":\"Stratitude\",\"url\":\"https:\/\/www.stratitude.co.za\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.stratitude.co.za\/blog\/wp-content\/uploads\/2021\/07\/LOGO-Stratitude.svg\",\"contentUrl\":\"https:\/\/www.stratitude.co.za\/blog\/wp-content\/uploads\/2021\/07\/LOGO-Stratitude.svg\",\"width\":400,\"height\":200,\"caption\":\"Stratitude\"},\"image\":{\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/#\/schema\/person\/8347bf8120e3f4c36278f2290ad36743\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.stratitude.co.za\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/0f577c7a502fccc115c2ea5ee60d3acb?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/0f577c7a502fccc115c2ea5ee60d3acb?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/www.stratitude.co.za\/blog\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Stratitude | The Threaded Man business deal puts control of the company with young entrepreneur","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/","og_locale":"en_US","og_type":"article","og_title":"Stratitude | The Threaded Man business deal puts control of the company with young entrepreneur","og_description":"Siya Beyile, creative director of leading men\u2019s fashion and lifestyle portal, The Threaded Man, and Stratitude, majority shareholder of The Threaded Man, have just completed a deal whereby Beyile is now the &hellip; The Threaded Man business deal puts control of the company with young entrepreneur Read More &raquo;","og_url":"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/","og_site_name":"Stratitude","article_published_time":"2016-12-06T08:11:18+00:00","og_image":[{"width":3203,"height":2221,"url":"https:\/\/www.stratitude.co.za\/blog\/wp-content\/uploads\/2016\/12\/IMG_70721.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary","twitter_misc":{"Written by":"admin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/#article","isPartOf":{"@id":"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/"},"author":{"name":"admin","@id":"https:\/\/www.stratitude.co.za\/blog\/#\/schema\/person\/8347bf8120e3f4c36278f2290ad36743"},"headline":"The Threaded Man business deal puts control of the company with young entrepreneur","datePublished":"2016-12-06T08:11:18+00:00","dateModified":"2016-12-06T08:11:18+00:00","mainEntityOfPage":{"@id":"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/"},"wordCount":394,"publisher":{"@id":"https:\/\/www.stratitude.co.za\/blog\/#organization"},"articleSection":["Public Relations"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/","url":"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/","name":"Stratitude | The Threaded Man business deal puts control of the company with young entrepreneur","isPartOf":{"@id":"https:\/\/www.stratitude.co.za\/blog\/#website"},"datePublished":"2016-12-06T08:11:18+00:00","dateModified":"2016-12-06T08:11:18+00:00","breadcrumb":{"@id":"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.stratitude.co.za\/blog\/the-threaded-man-business-deal-puts-control-of-the-company-with-young-entrepreneur\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.stratitude.co.za\/blog\/"},{"@type":"ListItem","position":2,"name":"The Threaded Man business deal puts control of the company with young entrepreneur"}]},{"@type":"WebSite","@id":"https:\/\/www.stratitude.co.za\/blog\/#website","url":"https:\/\/www.stratitude.co.za\/blog\/","name":"Stratitude","description":"Through the line, full service marketing agency.","publisher":{"@id":"https:\/\/www.stratitude.co.za\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.stratitude.co.za\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.stratitude.co.za\/blog\/#organization","name":"Stratitude","url":"https:\/\/www.stratitude.co.za\/blog\/","sameAs":[],"logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.stratitude.co.za\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.stratitude.co.za\/blog\/wp-content\/uploads\/2021\/07\/LOGO-Stratitude.svg","contentUrl":"https:\/\/www.stratitude.co.za\/blog\/wp-content\/uploads\/2021\/07\/LOGO-Stratitude.svg","width":400,"height":200,"caption":"Stratitude"},"image":{"@id":"https:\/\/www.stratitude.co.za\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.stratitude.co.za\/blog\/#\/schema\/person\/8347bf8120e3f4c36278f2290ad36743","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.stratitude.co.za\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/0f577c7a502fccc115c2ea5ee60d3acb?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0f577c7a502fccc115c2ea5ee60d3acb?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/www.stratitude.co.za\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.stratitude.co.za\/blog\/wp-json\/wp\/v2\/posts\/246"}],"collection":[{"href":"https:\/\/www.stratitude.co.za\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stratitude.co.za\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stratitude.co.za\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stratitude.co.za\/blog\/wp-json\/wp\/v2\/comments?post=246"}],"version-history":[{"count":1,"href":"https:\/\/www.stratitude.co.za\/blog\/wp-json\/wp\/v2\/posts\/246\/revisions"}],"predecessor-version":[{"id":248,"href":"https:\/\/www.stratitude.co.za\/blog\/wp-json\/wp\/v2\/posts\/246\/revisions\/248"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.stratitude.co.za\/blog\/wp-json\/wp\/v2\/media\/247"}],"wp:attachment":[{"href":"https:\/\/www.stratitude.co.za\/blog\/wp-json\/wp\/v2\/media?parent=246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stratitude.co.za\/blog\/wp-json\/wp\/v2\/categories?post=246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stratitude.co.za\/blog\/wp-json\/wp\/v2\/tags?post=246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}