THE PROPERTY SIGNPOST

MAY

Navigating generational preferences for better sales

Hi there

One of the best things about real estate is that it’s always changing and adapting to meet new needs and reflect shifting lifestyles, with the latest trend to emerge being the increasing segmentation of the market along generational lines.

Baby Boomers, Gen X, Millennial and Gen Z are all buying homes but they have different preferences, needs and lifestyle requirements. How do homeowners know what prospective buyers from different generations really want? They speak to their friendly (and experienced 😊) property professional.

This month we also share some of the changes that home sellers and buyers have to make when they move from the city to the country or coast, we reveal budget-friendly bathroom renovation ideas, and we discuss our LifeSaver programme – to help those families in arrears on their mortgage.

We love hearing from our agents and this month we’re chatting to Jeri Moran, who joined the Chas Everitt Randburg team after 19 years of running her own successful property business.

Happy reading!

Whatever your lifestyle, location, circumstance or aspiration, Chas Everitt is your real estate partner and we’ll always get you where you need to go.

With so many people moving from the city to the country or coast, we want to share with you the changes that we see many of our home sellers and buyers having to make, in order to adapt to a new environment and craft a new lifestyle for themselves.

Bathrooms can make or break a home sale, so many owners are inclined to upgrade these rooms before they list their properties. And the good news is that you can renovate a bathroom on a budget.

While some home buyers prioritise the property’s features and amenities, others give more weight to the convenience, accessibility and amenities offered by the location. Where do you stand in the debate?

With pressure on mortgage payments and the ongoing rate increases, many South Africans are under severe financial pressure. We’ve created a highly successful LifeSaver programme that aligns with the distressed client programmes of the country’s major banks, to assist families that are in arrears on their mortgage bond. Find out how we can help you and your family.

Aside from its picturesque location at the base of Table Mountain and its proximity to the lush Newlands Forest and Kirstenbosch Botanical Gardens, Newlands is close to good schools, upmarket shops, top-notch restaurants and excellent medical facilities.

Jeri Moran has had a thriving real estate career, building and running her own property business for 19 years. Why did she choose to move to Chas Everitt? Hear it straight from her.

Are you following us on social media? We’re constantly sharing the very latest industry news, snippets from the Chas world and great insights from our experienced agents. Click on the links to follow your favourites.

Get the very latest industry news and advice from our property professionals, and get alerted to new properties that match your requirements.