Stratitude steps up to support businesses with marketing expertise

Johannesburg – In a time when dreams have been dashed, new business ventures delayed and triple bottom lines slashed,...

Stratitude achieves back-to-back Level 2 B-BBEE ratings

For the second year in a row, Stratitude has achieved a Level 2 Broad-Based Black Economic Empowerment (B-BBEE) rating....

It’s never too late to say thank you

By Chélin Ramos, Art Director If the last few months have proven anything, it’s that nothing is certain but...

Business marketing in lockdown

Helpful tips to ensure your business makes the most of the lockdown period With the South African lockdown period...

Don’t let your content marketing go underground during lockdown

As social distancing and lockdowns force people to spend their time indoors, everyone is turning to the internet to...

Are you wasting your time and money looking for a creative agency?

This is why you should be looking for creative problem solvers instead. We no longer call ourselves a creative...

The UN asked for help, Stratitude stepped up

The United Nations has asked creatives around the world to submit their ideas to educate people about COVID-19 and...

Digital Content is meaningless without unique experiences

By Darren Johnston, Copywriter at Stratitude   In the effort to keep up with trends and consumption patterns of always-on consumers, brands and creatives are...

Coronavirus Communication Pack

With the announcement by our President, COVID-19 is on everyone’s minds and is an important and urgent topic in...

Managing your business’ coronavirus communication

President Cyril Ramaphosa has declared a national state of disaster and with many areas of life being impacted as...

Nelson Mandela University enhances digital strategy with launch of new web portal

Nelson Mandela University recently launched an updated and expanded version of their web platform, after extensive research, planning and...

The importance of your people knowing their purpose

Aligning internal brand, purpose and culture Brands with purpose rise to the top. However, when employees have no personal...

RGBC appoints Stratitude for Wixworth gin’s ‘Be a classic positioning’

RGBC, one of South Africa’s largest distributors of premium alcohol brands, has appointed Johannesburg-based strategic communications and marketing agency,...

Interactive content is no longer a “nice to have”

By Neil Bromehead, Digital Director at Stratitude It’s trends time again in digital land and if you’ve been paying...

10 lessons I’ve learned in 10 years of running an agency

October marks ten years since I started Stratitude and I’m proud that the company today is an award-winning, full-service...

Stratitude Achieves Level 2 B-BBEE rating

Stratitude is proud to announce that it has achieved a Broad-Based Black Economic Empowerment (B-BBEE) Level 2 status. The...

Stratitude appointed as new agency for Constantia Insurance’s EthiQal

Johannesburg – Constantia Insurance has appointed full-service marketing agency Stratitude for all their brand and communication requirements for EthiQal,...

How healthy is your brand?

Do you feel like your brand is not in the shape it used to be, is a little off-colour...

The power of retargeting – how to move your customers from wanting what you have to offer to needing it

My fiancé was at home a few weeks ago and decided to go onto her favourite online shopping store...

Employee benefit marketing: Here’s how to ensure your staff know and use their benefits

Companies offer amazing benefits. We know this because we help several blue chip clients market these benefits to their...

Mindful marketing: A New Year’s resolution that will help you achieve results faster

For years I quoted best-selling author Malcolm Gladwell’s theory that it takes 10 000 hours to master a craft....

How can I use LinkedIn to boost my B2B business?

Are you on LinkedIn? If you’re in the B2B space, here’s why it should be one of your New...

Want a more effective marketing agency? Let them into the inner circle

Why do agencies prefer to deal at executive level? Well, he who manages the budget, makes the decisions. Yes,...

Selecting a new agency? Here’s how to manage your pitch (and download a FREE scorecard)

Selecting an agency is not easy. We get it! Sitting on the agency’s side, we can see how difficult...

Stratitude wins for a sixth consecutive year at New Generation Awards

Full-service agency Stratitude won two bronze awards at the New Generation Social & Digital Media Awards ceremony that took...

Presenting creative: Unpack your thinking first – or run 100 laps

Advice from an art director Johannesburg – As creatives, we often face the daunting task of having to present...

Balancing paid, owned and earned media – are you getting it right?

Is our owned, paid and earned media all aligned to give you the best possible return on your marketing...

These 67 minutes have been going on for 8 years

Full-service agency Stratitude is celebrating its eight-year anniversary with pro bono client, Sunshine Association. This non-profit organisation has, for...

When it comes to marketing, you should try playing pinball

“Wherever I click, tune, drive or page, there’s an ad being rammed down my throat!” This was the view...

Signa Group appoints Stratitude as new strategic full service agency

Johannesburg – Signa Group, a leading business advisory and skills development business, has appointed Stratitude to position and differentiate...

How to protect your website from a smash-and-grab

Johannesburg – Hacking a website used to be a fairly complex and specialist business. H@xx0rs (I’m sure most hackers...

Five reasons your PPC campaign isn’t getting you leads

For any company, from small entrepreneur to blue chip corporate, Google AdWords provides the tools to unlock a wealth...

Build more PR buzz for your event | Stratitude

Whether you’ve booked a stand at an expo or you’re holding a customer event to launch a new product,...

Stratitude the “smart” choice for consumer co-operative bsmart

Stratitude has been appointed as the new full-service agency for consumer co-operative, bsmart. Established in 1947 and previously known...

It’s time you start marketing like an investor

Haphazard. This is often the approach that businesses take to marketing, where they are easily side-tracked by fleeting, quick...

Six reasons to keep WhatsApp Business on your marketing radar

We use WhatsApp daily without a second thought. It’s such a convenient communication tool that even businesses started using...

How do the Facebook News Feed changes impact brands?

Facebook has recently announced a major overhaul of its News Feed algorithm, to show more relevant content from friends...

Four ways to get your digital marketing into shape

  The start of a new year is the ideal time to make resolutions to live a happier, healthier...